{"id":1995,"date":"2022-01-10T14:16:37","date_gmt":"2022-01-10T14:16:37","guid":{"rendered":"https:\/\/www.friendsofglass.com\/design\/how-are-retailers-addressing-packaging-waste\/1"},"modified":"2024-09-09T16:30:03","modified_gmt":"2024-09-09T16:30:03","slug":"how-are-retailers-addressing-packaging-waste","status":"publish","type":"post","link":"https:\/\/friendsofglass.com\/stories\/how-are-retailers-addressing-packaging-waste\/","title":{"rendered":"How are retailers rising to the packaging waste challenge?"},"content":{"rendered":"\r\n
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In much of Europe, you\u2019re never too far from a Carrefour<\/a>. Since 1958 we\u2019ve been stocking all sorts from fresh produce to household items, to your store cupboard favourites.<\/span><\/span> And, of course, these products come in some form of packaging which serves to keep them safe and tastier for longer! But we\u2019re in a competitive, fast-moving market, so we need to make sure we\u2019re giving shoppers exactly what they want.<\/span><\/span>\u00a0<\/span><\/p>\n

Our customers are proud of their food heritage and want to find only the freshest products on their shelves, and to know where products are coming from, how they\u2019re produced and under what conditions. This has shifted in significant ways how we think about our role as an actor in society and our business strategy. This is why Carrefour has defined its raison d\u2019\u00eatre or purpose as leader of the food transition for all, ensuring that the products and solutions we offer are healthy, sustainable, and accessible for everyone.\u00a0\u00a0<\/span><\/span>\u00a0<\/span><\/p>\n

The overuse of packaging is a huge issue for our customers, so much so that in 2019 we decided to launch\u00a0 a consultation to find out where we should focus our actions to reduce packaging We were intrigued to see the precise feedback we received from pastries in boxes, carrots in bags, double-wrapped sweets \u2013 the suggestions came in thick and fast. Customers also praised re-use models.\u00a0<\/span>It was a wake-up call. It confirmed that\u00a0<\/span>our customers are serious about living sustainably<\/a> and that the right packaging plays a big part in that, and we knew we needed to step up.<\/span><\/span>\u00a0<\/span><\/p>\n

 <\/p>\n

\"\"<\/a><\/p>\n

<\/h3>\n

\u2018<\/span>Striking the right balance<\/span>\u2019<\/span>\u00a0in food packaging<\/span><\/span>\u00a0<\/span><\/h3>\n

The challenge for a retailer, like us, <\/span>is <\/span>to find the delicate balance of providing only <\/span>necessary <\/span>packaging<\/span>. <\/span>For us, p<\/span>ackaging is important for food safety and hygiene, as well as<\/span> keeping food fresh and minimizing food waste.<\/a> But packaging also helps <\/span>to <\/span>differentiate products<\/span>. In that respect, packaging is important for customers too: it helps you to know what you\u2019re really buying and choose what appeals to you most. So, while we want to avoid over-packaging, we can\u2019t get rid of packaging all together. <\/span>We have to strike the right balance.<\/span><\/p>\n

We can do more to ensure that the packaging we <\/span><\/span>do <\/span><\/span>use is as sustainable as it can possibly be, and provide only the packaging that is necessary. That\u2019s where glass comes in. We want to move away <\/span>from single use and<\/span><\/span><\/span> towards recycling and reuse models which offer glass as a core option for shoppers.<\/span> We have to<\/span> ensure that<\/span> all packaging is<\/span> convenient enough for everyday use, without compromising <\/span>on<\/span> quality.<\/span>\u00a0<\/span><\/span>\u00a0<\/span><\/span><\/span><\/p>\n

We serve every kind of customer \u2013 from \u2018zero waste warriors\u2019 who buy in bulk, to those making step-by-step changes \u2013 and <\/span>whoever you are, <\/span>we want to be able to offer <\/span>you <\/span>many solutions depending on the product. The interesting thing about glass is its variety, and <\/span>shoppers<\/span> just love it.<\/span><\/span>\u00a0<\/span><\/p>\n

When it comes to how a product looks on the shelf<\/a>, glass has some sort of aura around it. Whether it\u2019s for fresh orange juice, <\/span>creamy <\/span>yoghurt or a rich chocolate mousse, when it’s in glass, customers see it as a luxury, or a premium product. Some products are just perceived differently when they\u2019re packaged in glass, from emblematic products like Coca Cola to milk bottles.<\/span><\/p>\n

 <\/p>\n

Rising to consumer expectations on waste<\/h3>\n

All the aesthetic considerations are secondary to the sustainability factor, though. Glass is a natural, inert material which can be recycled an infinite number of times with no loss in quality, as well as being reused in local systems. We<\/span> applaud<\/span> the glass industry<\/span>\u2019s<\/span> invest<\/span>ments<\/span> in <\/span>lightweighting<\/span> and decarbonisation<\/span>, like making glass bot<\/span>tles 30% lighter over the last 20 years<\/span>.<\/span> As a retailer, we\u2019re hoping to see <\/span>glass packaging manufacturers <\/span>continu<\/span>e<\/span> to <\/span>make their products more sustainable and more<\/span> convenien<\/span>t<\/span> for our customers.<\/span><\/p>\n

W<\/span>e\u2019ve<\/span> also<\/span> set out our own ambitious commitments to be more intentional about <\/span>reducing <\/span>packaging and <\/span>combating<\/span> waste, a<\/span>s<\/span> part of our mission to \u2018lead on the food transition for all\u2019 and as part of<\/span> our<\/span> \u2018<\/span><\/span>Act for Food\u2019<\/span><\/span><\/a> campaign<\/span>, so we<\/span> definitely welcome the efforts from the glass industry\u202fon <\/span><\/span>mak<\/span>ing<\/span> glass more sustainably and reduc<\/span>ing<\/span> its<\/span> carbon footprint<\/span><\/span><\/a>. Any action that helps us reduce our impact on the environment is a big step in the right direction. For us, we have a clear vision for the future of packaging: we want to do our bit for the planet, whilst also meeting our customer\u2019s expectations, and we see that glass packaging is an important tool in achieving those goals.<\/span><\/span>\u00a0<\/span><\/span><\/span><\/p>\n

Packaging is never going to disappear entirely, but w<\/span>e\u2019re seeing that <\/span>being intentional in how we package<\/span> and stock<\/span> everyday <\/span>products is <\/span>an impactful way to rise to <\/span>our customers\u2019<\/span> expectations<\/span> on living sustainably <\/span>while<\/span> still<\/span> continuing to tell the story of your favourite brands<\/span>. While we\u2019re a retailer and can\u2019t dictate the choices brands make on their own packaging, we also have our private label brand which we can influence. Many Carrefour label products are well-suited to glass: oils, fruit juices and sauces are just a few examples. We see a trend emerging towards using and reusing glass, and are excited to adapt our range to match your expectations.<\/span> People like you<\/span> out there can make that trend <\/span>go even faster<\/span>,<\/span> by <\/span>demanding more sustainable packaging choices<\/span> from <\/span>your favourite<\/span> brands and retailers<\/span>. <\/span>We\u2019re listening, s<\/span>o keep challenging us \u2013 it\u2019s how we grow!<\/span><\/span>\u00a0<\/span><\/p>\n

 <\/p>\n

\"cover<\/a><\/span><\/em><\/p>\n

Scarlette\u202f<\/span>Eliz\u00e9e<\/span> is the\u202fSustainability Outreach Lead for the Carrefour<\/span> Group.\u202f Carrefour is a French multinational retail corporation, operating a chain of over 13,000 hypermarkets, grocery and convenience stores in over 30 countries. Next time you visit\u202fyour local Carrefour,\u202fbe sure to look out for the glass packaging\u202fin all its\u202fsustainable\u202fglory.<\/span><\/em><\/p>\n\r\n <\/div>\r\n<\/div>","protected":false},"excerpt":{"rendered":"

Calling on all shoppers! You might think that how your favourite product is packaged is all about what brands choose to make and what we all want to buy. However, with us shoppers paying more attention than ever to the impact of our shopping choices, the retailers we make visits to everyday are becoming just as concerned with how our favourite products are packaged, helping us make easier, more sustainable choices.<\/p>\n

So what choices are they making? You probably already know that, while disposable packaging is going out of fashion, endlessly recyclable glass is very much on trend. Well, that message is resonating with our favourite retailers, who are putting more and more glass packaging on their shelves in turn. As Carrefour\u2019s Sustainability Outreach Lead, Scarlett Elizee, says, \u201cwe also want to move away from single use and towards a recycling and reuse model that makes the most out of glass.\u201d Here\u2019s why.<\/p>\n","protected":false},"author":1,"featured_media":2417,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[24],"tags":[54,35,47,34,88,7,56,122,57,8],"class_list":["post-1995","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-environment","tag-food-packaging","tag-friends-of-glass","tag-glass","tag-glass-bottles","tag-glass-recycling","tag-health","tag-packaging","tag-recycle","tag-sustainable","tag-taste"],"acf":[],"yoast_head":"\nHow are retailers rising to the packaging waste challenge? - friendsofglass<\/title>\n<meta name=\"description\" content=\"Discover how retailers are shifting to more responsible, recyclable packaging to address packaging waste.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/friendsofglass.com\/stories\/how-are-retailers-addressing-packaging-waste\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"How are retailers rising to the packaging waste challenge? 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